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attracting ideal clients
5 Sure-Fire Steps to Creating Marketing Messages That are Clear and Concise
I bet if I called you Sybil, you’d look at me like I was crazy, right? But you remember Sybil, don’t you? The 1976 film with the woman with thirteen…...
How to Use Your Story to Attract More Paying Clients
People love stories. More importantly, people love to hear stories of triumph and perseverance. And furthermore, people love to hear stories that they resonate with that give them hope that…...
5 Keys to Setting the Right Rates for Your Products and Services
If I were to survey 100 entrepreneurs about their biggest challenges, more than half of them would say, knowing what to charge. You see, it’s different when YOU are calling…...
Getting Your Next Paying Client in 5 Simple Steps–Darnyelle A. Jervey
I think we can all agree that nothing happens until somebody sells something. Regardless of what is being sold – the next restaurant where you and your special person will…...
No I Don’t Offer Discounts – Strategies for Detracting Non-Ideal Clients
One of the common challenges that business owners face is getting past those I like to affectionately call “Pookie.” Pookie, quite simply, is anyone you know who is a non-ideal…...
How to Focus on Top-of-Mind Problems of Your Ideal Clients–Darnyelle A. Jervey
As a business coach and marketing mentor, there is ONE strategy that I share at least once a day with my clients: The Universal Law of Business. This law, which…...
Simple Strategies to R.O.C.K. Your Brand – One You Can Believe In and One They Will Seek Even When You’re Not Looking — Darnyelle A. Jervey
In a recent discussion in a class I was teaching about marketing strategies for social media, I was asked whether it was a good idea to keep your personal page…...
3 Simple Strategies for Creating Movement Based Marketing to Grow Your Business–Darnyelle A. Jervey
As we celebrate the legacy of Dr. Martin Luther King, Jr. and honor the work he did for civil rights in the United States, I can’t help to pause and…...
5 Things You Must Do to Unleash Your Incredible Factor in 2012–Darnyelle A. Jervey
It’s 2012 and everyone is focused on making this their best year ever. I don’t disagree with you; in fact, I wholeheartedly endorse and recommend that you look closely at…...
5 Quick Tips for 2012 Planning Your Year in Advance to Solve More Problems For Your Ideal Clients–Darnyelle A. Jervey
Retailers do it and if you want to stand out from the crowd in your industry, you must begin to do it as well. Of course I’m talking about planning…...
Are you messaging like a Bentley or Kia?! What y
3 Reasons Consulting By The Hour is Draining Your
How many Christmas trees do you put up each year?!
Today, I spent time with a member of my community
Every day I get another review from someone who’
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